About Us

Fueling family togetherness & lifelong oral health.

Our Mission

Every day at PlayWell, we’re inspired by childlike wonder. We believe that awe, imagination, and curiosity can strengthen family bonds and gather momentum for more meaningful daily dental routines. With that vision in mind, it’s our mission to instill a positive attitude towards smile care by way of play! Teaming up with parents, Dr. Jadin and our energetic crew are building a space that empowers kiddos to feel confident in themselves and their oral health for life.

Meet Dr. Jadin

Born and bred in Wisconsin, Dr. David Jadin grew up with an innate passion for math and science. His friends could usually find him number crunching or tutoring other teens in calculus and organic chemistry. During his freshman year of college, he delved into the wonderful world of dentistry. A career path that didn’t originally cross his radar, dentistry seamlessly integrated his hands-on, innovative spirit with his desire to help children lead healthy, happy lives – and the rest is history!

After graduating with his Bachelor of Science degree in biology, he went on to become a Doctor of Dental Surgery and earned his Fellowship at Marquette University. He then completed his pediatric dentistry residency at the University of Minnesota. With a tender hand and a mind that’s always eager to learn more, Dr. Jadin stays up-to-date with the latest minimally invasive methods in dentistry to protect his patients’ natural growing grins.

As the founder and visionary of PlayWell, guiding little ones towards a flourishing relationship with their dentist is the heartbeat behind Dr. Jadin’s practice. He absolutely loves working with families, and there’s nothing he enjoys more than seeing a child take sincere pride in their accomplishments. He’s here to bring laughter, knowledge, and encouragement to Elm Grove’s little brushers!

Outside of pediatric dentistry, Dr. Jadin’s whole world revolves around his family – and he wouldn’t want to have it any other way. He’s married to his lovely and supportive high school sweetheart, and has two brilliant kids who keep him on his toes! Whether he’s knitting something new, making his own LEGO creations, tinkering with watches, or doing a STEAM activity with his kids, you can also catch Dr. Jadin immersing himself in new experiences and projects.

Dr. David Jadin

Meet Our Fantastic Team!

We’re home to a team of lighthearted go-getters who are over the moon about making your little genius smile! Going beyond just oral care, we’re truly invested in the lives of our young patients and their health as a whole. Through education and prevention, we walk into each day with the purpose of piecing together playful appointments and awesome dental habits that last!

Kid-Friendly Office Amenities

Our Patient Reviews

"Best dentist experience EVER! Both my girls got in the car and said they can’t wait to go back! Staff is very friendly and the place is very kid friendly:) what was wonderful was it wasn’t super busy and the Dentist truly cares for his patients."

- Ashley M, Brookfield
"This pediatric dentist blew me away! He approaches the kids right away and talks about toys and legos, and they're relaxed and excited, and happy to select a movie to watch during their cleaning. They trust him because he's a kid at heart and everything goes so smoothly. He's able to get the really little ones to cooperate no problem by goofing around and being silly. This is the best pediatric dentistry experience we have had, we will definitely return to him, and highly recommend him for toddlers and children of all ages. It was actually fun for the kids and they're excited to go back."

- Kristin H, Elm Grove
"My daughter is 3 and had a great experience with Dr. Jadin! She absolutely loved looking at all the Legos on display. Dr. took his time with her, making sure she was comfortable each step of the way. I loved that it was a no pressure exam for her age! I would highly recommend Playwell to anyone searching for a pediatric dentist!!"

- Kelly W, Brookfield
"This pediatric dentist blew me away! He approaches the kids right away and talks about toys and legos, and they're relaxed and excited, and happy to select a movie to watch during their cleaning. They trust him because he's a kid at heart and everything goes so smoothly. He's able to get the really little ones to cooperate no problem by goofing around and being silly. This is the best pediatric dentistry experience we have had, we will definitely return to him, and highly recommend him for toddlers and children of all ages. It was actually fun for the kids and they're excited to go back."

- Kristin H, Elm Grove
"We knew Play well would be a fun place for my kids to go to the dentist but did not expect it to be this awesome!! My LEGO lovers said "BEST dentist ever!" Dr. Jadin was very thorough and took the time to explain to our kids the importance of having healthy and clean teeth, and how to properly care for them. I loved that he donates to an awesome organization for every new patient he receives, and gives the kids books at each visit. Talk about caring for his patients! I can't say enough great things about him!"

- Erika K, Brookfield
"Amazing place to take your child to! I have previously taken my son to a different dentist who he was not happy with. He hasn't stopped talking about wanting to go back to the Lego Dentist. Love that Dr. Jadin takes time to not only make sure you feel comfortable as a parent, but spends a lot of time being at your child's level talking to them as well. He is very thorough and actually shows you what he is talking about while he is doing it. Couldn't recommend this place enough!"

- Laura D, Elm Grove
"My kids (3 yo and 5 yo) had their first appointments at Playwell and we had the best experience. The staff was so friendly and Dr. Jadin did a wonderful job making my kids feel comfortable and had many ways to ease kids’ nerves around their dental cleaning. The clinic is clean and safe and full of legos!! We highly recommend Playwell and plan on continuing our care there!"

- Shannon D, Brookfield
"Want to be super jealous of your kids’ dental experience? Then bring them here! My six-year old needed some restorative work, and I am glad we found this gem. The clinic and staff are top notch-skilled and dedicated to providing high quality care from check-in through departure. I personally love places that are a clear reflection of the people who created them, and PlayWell is truly that. Legos, cool TV, books, stuffies, clever signs, and a prize box round out the package. Check it out!"

- Andrea G, Elm Grove
"Great place, staff and professional team! I was nervous because it was the first time for my 2y7mo kid and everything was perfect. My lo loved, LOVEEEEED being here. Thank you!"

- Yerka M, Brookfield
"What a absolute gem! Dr. Jadin is truly one of a kind! He was so patient, communicated so well with my kids at every step of their exam, and treated them with such kindness.We are blessed to have found this place."

- Megan P, Elm Grove
"The entire staff was very friendly and patient with my daughter as it was her first time to the dentist and she was being very shy. Dr. Jadin was knowledgeable and talked me through the appointment and what to be conscious of at home. The office is very clean and clearly designed with children in mind. I also like that you could schedule appointments online and fill out paperwork electronically for convenience. I would recommend this dentist to anyone looking for children."

- Ashley R, Brookfield
"Dr Jadin and his team were hands down fantastic. This was our first visit with him. My son was anxious but Dr Jadin and his team were kind, patient and understanding. They took time to explain what they were doing, allowed my son to touch and feel the instruments, made it fun and most of all eased his nerves. We couldn’t be happier with our choice and would highly recommend him."

- Dena K, Elm Grove
"This is an amazing dentist and by having buildings of legos to help ease into dental cleaning. This dentist was so patient with my shy four year old and provided a tv to help keep my little one distracted. After the appointment my girls were each able to pick out a book and sugar free lolipops along with stickers. I have and will recommend this dentist to anyone!"

- Joyanna T, Brookfield
"Our adult-focused dentist seemed OK for our kids until one day it wasn’t. My 5-year-old was referred to PlayWell and I’m happy we were. I now realize a pediatric dentist can offer a much more positive experience, even to my older child who was compliant at our old dental office. I’m more excited to take the kids for their regular check-ups knowing they’ll have a fun, warm, kid-friendly experience. Dr. Jadin has really gone the extra mile to set up an amazing space and takes time to help kids warm up."

- Lin N, Elm Grove
"My daughter had her first appointment here and we were very impressed. They made her feel better comfortable and made it such a fun experience! Looking forward to her next visit!"

- Catherine H, Brookfield
"Dr. Jadin did a great job making my 12 mo old little guy feel comfortable during his first dental appointment. My son had plenty to check out in the waiting room and Dr. Jadin made him feel at ease. The exam was easy and painless (for all of us!). Thank you!"

- Jaime G, Brookfield

We Love to Give Back

Partners with sunbeam kids

With every new patient, PlayWell Pediatric Dentistry donates to and supports Sunbeam Kids! Sunbeam Kids, Inc. is "an all volunteer driven 501(c)(3) nonprofit dedicated organizing projects and providing resources to make it easier for kids and families to volunteer together." They are based here in Brookfield but their projects benefit people & organizations here, in the Milwaukee Area, and beyond.

It is our mission at PlayWell to serve families and to encourage family values - to reinforce what you already do at home. We want to show off how cool it is to play together (puzzles, card games, board games, and of course, LEGO!), to read together, and to encourage family time spent together through volunteering!

Volunteering together is a great way to get out and experience something new with your family. Sunbeam Kids make it easy to get out in the world to see new places and do an array of unique and different things, all while providing precious moments with your little one that they'll never forget. The lessons they learn while sharing in the experience of volunteering will not only last a lifetime, but it also leaves a positive impact on the community, giving children something they can be proud of.

Sunbeam kids is a great organization and we're so proud to sponsor them and we hope you check them out, join, and hopefully my kids and I will see you at the next Sunbeam Kids event!

A kid playing with his toys

Join Our Patient Family

The PlayWell Membership Plan has your kiddo covered with the quality pediatric dental care they need and deserve to grow well with bright oral health. Check out our plan perks and give your child the gift of a beaming smile by joining our patient family today!

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